Notes from the competitive desk.
Subscribe via RSSPlain-English posts on what rival moves we see on Etsy, eBay, Shopify and Amazon, what we ship next, and how indie online sellers can read their own morning the way Shelfhawk reads theirs.
How to tell if your Etsy listing is priced right
The cheap listings crowding your search are usually not your competition. How to find the listings that are, why the median beats the average, and a free way to check in seconds.
BIN rivals reprice quietly and Best Match rewards the cheaper listing. A practical routine for watching rival eBay listings — manual, then automated.
How to know when a competitor drops their price
Buyers see a competitor price drop before you do. The free ways to catch it, where they break down, and what automated price tracking should do instead.
The Etsy and handmade seller's guide to rival watching
Etsy rivals move quietly — a $3 price drop before peak gifting season, a stock-out that sends buyers to you, a new ad angle. How to watch before they move.
Why ShelfHawk is Etsy-first, and what it does on Amazon
An earlier version of this post said we built ShelfHawk for Amazon FBA first. Here is where it is strongest today, and exactly what it checks on Amazon.
Shopify rival-watching rituals for solo DTC sellers
Shopify rivals move in promo windows, not just list prices. What to watch — price, stock and the ads you notice — and what ShelfHawk tracks for you.
Watching Amazon rivals as a solo seller
Price and stock are the Amazon signals a solo seller can watch without an analytics team. A practical routine, and the limits of what ShelfHawk tracks.