Segment · Shopify DTC

Competitive intelligence built for solo Shopify merchants

A rival on Shopify can drop a price or sell out of a product between one morning and the next. Shelfhawk checks the product pages you track for price and stock once or twice a day, emails you what moved, and — on Watch + Suggest and Command — can push a recommended price straight to your own Shopify store.

Shopify stores · price and stock on any product page
One briefing, no dashboard required
Built for Shelfhawk solo DTC operators

Three jobs Shelfhawk takes off your plate.

The price watch

Paste a rival’s product URL and Shelfhawk reads the store’s public product data on every scheduled check, so a price edit lands in your log as a real move — old price, new price and the difference — however the theme displays it.

The stock watch

When a rival’s product sells out or the page is removed, the next check flags it and it lands in your alerts and your next briefing — that is your window to win the sale.

The pricing call

On Watch + Suggest and Command, link rival listings to your own products and get one recommended price per product, with what it’s worth per unit and per month. Apply it to your Shopify store in one click.

What shows up in your daily briefing

Price, stock and your own store, in one plain-English email.

A condensed sample with fictional rivals. Your briefing arrives at the time you choose and covers what changed since the last one — every entry tone-tagged so you see the threat level before you read the detail.

Sample briefing · Shopify

A condensed look at the daily email format, with fictional rivals — every entry tone-tagged.
Warn
Linen & Lake cut TWILIGHT-ROBE from $32.00 to $28.90

A 9.7% drop on a product you compete with. Match it and you’d keep a 34% margin at the cost you entered.

Watch
Brightwell moved TWILIGHT-ROBE from $34.00 to $30.50

The second rival to move on this product since your last briefing. Your recommended price on the Your products page takes both moves into account.

OK
Cozycraft: TWILIGHT-ROBE in midnight — out of stock

The last check found it sold out. While they’re out, shoppers have one fewer option — make sure your own stock can cover it.

Info
Auto-pilot lowered your TWILIGHT-ROBE from $33.00 to $31.50

Inside the guardrails you set: margin stays above your 15% minimum, and no product changes more than once a day. Pause auto-pilot any time from Settings.

From spotted move to updated price — without leaving the queue

Track any competitor store by pasting a product URL — Shelfhawk fetches the store’s public product data on every scheduled check, so a theme-level price edit still lands in your log as a real move with the old price, the new price, and the delta.

On Watch + Suggest and Command, real moves feed a recommended price for each of your products. Approve it and Shelfhawk pushes the new price to your own Shopify store for you — no copy-pasting into the admin, no second dashboard.

Prefer hands-off? Auto-pilot (off until you turn it on) applies suggestions inside guardrails you set, with a hard 25% maximum move per change — so a rival’s flash-sale glitch can never drag your price off a cliff.

Start today

Set up your Shopify desk in minutes.
Add the listings you compete with and they’re checked from the next scheduled run. Start your 14-day free trial — cancel before it ends and you pay nothing.
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